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Gateway Cheese™
Mozzarella
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Gateway Cheese™
Brie
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Gateway Cheese™
Havarti
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Gateway Cheese™
Taleggio
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Gateway Cheese™
Manchego
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Gateway Cheese™
Cheddar
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Gateway Cheese™
Swiss
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Gateway Cheese™
Parmesan
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Gateway Cheese™
Blue
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Gateway Cheese™
The Misfits

Gateway Cheese™ is how I organize the often-overwhelming world of cheese. There are 9 gateway cheeses™ and the point is that they are general and well known. You’ve likely heard of them, and probably eaten most of them.

Each gateway cheese™ is a jumping-off point. It’s a cheese with specific flavor and texture associations, and it ushers you into a larger group of cheeses that share these qualities. The point of a gateway cheese™ is to take a common, familiar cheese and use it to discover less common, less familiar cheeses. Every gateway cheese™ introduces a spectrum of flavors, from approachable to intense, shared by all the cheeses in the group.

The gateway cheese™ concept and related assets (maps and flavor wheels) are customizable and licensable for use in consumer and employee training programs, retail merchandising schemes, and beverage pairing programs.

Explore the Gateway Cheeses™ below to learn more.

The Book of Cheese

This is the first book of its kind to be organized not by country, milk type, or any other technical classification. The Book of Cheese maps the world of cheese using nine familiar favorites, called the
Gateway Cheeses™.
The Gateway Cheese™ Maps from The Book of Cheese are fully customizable.

Licensing & Customization

The Gateway Cheese™ concept and related assets are customizable and licensable for use in consumer and employee training programs, retail merchandising schemes, and beverage pairing programs.
When Dairy Farmers of Wisconsin developed their comprehensive educational resource guide and training program, Cheese State University, to teach industry professionals the technicalities of cheese, it recognized that the general public required a more user-friendly approach. They selected Gateway Cheese™ as the recommended framework for selling cheese.
Want to use the Gateway Cheese™ concept in your business?
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